Two weddings, one marriage.

Mel B married twice in six months. First at St. Paul’s Cathedral in London, then a spiritual ceremony in Marrakech.

She’s not alone.

The Numbers

Multiple wedding celebrations now appeal to 15% of couples, with the trend particularly strong among millennials and Gen Z. Destination weddings jumped 30% since 2019.

Why Two Weddings?

London handled the legal stuff and family expectations. Morocco was personal – spiritual, intimate, authentic.

Most couples face this choice: big traditional wedding or small personal ceremony? Family expectations or authentic self-expression?

Why not both?

Identity Matters

cultural elements now appear in 70% of wedding celebrations, highlighting couples’ desire for authentic personal representation.

Modern relationships cross cultures and continents. One day can’t capture everything.

Multiple celebrations work. Legal ceremony for the paperwork. Cultural ceremony for heritage. Intimate celebration for close friends.

The Business Side

Wedding planners see more multi-event requests. Smaller guest lists, less pressure, different experiences for different people.

Financially, it makes sense. Spread costs across multiple events in different markets.

Destination wedding for family. Local party for friends. Cultural ceremony for heritage.

What’s Next

Couples want personalized celebrations that reflect who they are, not what tradition expects.

Questions to ask: What matters most? Which traditions feel authentic? What story do you want to tell?

The industry follows. Multi-event packages, specialized planners, photographers who document the full story.

Bottom Line

Mel B’s two weddings aren’t celebrity excess. They’re couples taking control of their own story.

One wedding day worked for previous generations. Today’s relationships are more complex.

What story do you want to tell?